It was not her intention to become a recording artist when she uploaded her videos to Youtube, all she wanted was to show one of her friends a song she has written. But Zee Avi, a Malaysian singer-songwriter, guitarist, and ukulele player, ended up becoming a recording artist when Brushfire Records signed her a few months after her videos were on Youtube.
“I went on there without any expectations or intentions for it to be a marketing tool, because I’ve never perceived YouTube to be that, I saw it as an outlet for entertainment and for me to share my music....
It was not her intention to become a recording artist when she uploaded her videos to Youtube, all she wanted was to show one of her friends a song she has written. But Zee Avi, a Malaysian singer-songwriter, guitarist, and ukulele player, ended up becoming a recording artist when Brushfire Records signed her a few months after her videos were on Youtube.
“I went on there without any expectations or intentions for it to be a marketing tool, because I’ve never perceived YouTube to be that, I saw it as an outlet for entertainment and for me to share my music....
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